Kura champions smarter, more sustainable transport through technology
Efficient shared school transport can lead to happier lives, not just a happier school run, says Mathew Hassell, CEO of Kura
During our conversations with parents and schools across the country, shared school transport proved an increasingly important area where a more intelligent solution is needed. Indeed, 48% of the parents we spoke with believe car fumes around their childrens’ schools pose a safety risk, and 43% would like greater transparency around when their child arrives at and leaves school each day.
As home-to-school travel distances put walking and cycling out of reach for many, parents are having to rely on cars, with a quarter of rush-hour traffic coming from the school run.
Encouraging pupils out of private cars and onto shared transport holds clear logistical and environmental benefits. However, the set-up, supplier procurement and running of a school transport service can prove daunting, due to factors like researching parental needs, managing ongoing queries and geographical changes in demand with each year’s intake.
This is where innovative edtech solutions, procured in partnership with suppliers that understand the needs of the schools they work with, provide a more intelligent solution.
Kura apps and technologies relieve the administrative burden of shared home-to-school transport through automating communication and tracking, ensuring transparency for parents and school staff
The suite of Kura apps and technologies relieve the administrative burden of shared home-to-school transport through automating communication and tracking, ensuring transparency for parents and school staff and enhanced pupil safeguarding.
To ensure we provide a scalable solution that fits each school’s needs, we work closely with our partners and conduct our own research to identify parental pain points and the transport issues schools face.
Through our partnership approach, we supply innovative solutions that promote sustainable, safe school transport. Just one 49-seater Kura-powered coach removes, on average, 31 cars from the road, reducing a school’s carbon footprint by 75% per 20-mile shared journey and relieving congestion at the school gates.
Kura is looking to partner with more schools this year. Visit www.ridekura.com or Stand NN53 at Bett 2020 to find out more.