Message from the Managing Director
Wildfire Communications managing director Craig Daykin speaks out about the impact of the coronavirus (COVID-19) in the education sector and tells readers and suppliers why they need not panic.

How corona (COVID-19) effects education suppliers

Hi everyone

I am Craig Daykin, managing director at Wildfire, and I thought now was the time to give you all an update on where we are here at Wildfire Towers during these unprecedented times.

Like all of our clients and users, we have been working hard to ensure we are in the best possible place to weather the coronavirus storm.

The first and foremost thing to convey is that, whilst it certainly isn’t business as usual, we are very much in business, are here to stay.

We see the role of EdQuarter and its titles as vital in supporting the efforts of all our partners in the educational sector. We will be there for you and working with you throughout the duration of this storm.

In these difficult times, I very much take to heart the words of Rahm Emanuel, Obama’s first chief of staff.

He said: “You never let a serious crisis go to waste. It’s an opportunity to do things you think you could not do before.”

And that is exactly what the EdQuarter team is currently working hard to achieve. Over past few years, we have been putting systems in place to allow us to work more remotely, and now we are able, from our homes, to keep regular contact with our users, our clients and the industry.

During this crisis we understand the need for clear and consistent messaging. With that, I am pleased to confirm that we will be continuing our print business.

To our subscriber base, if you’re struggling to receive your postal copy, now, through our website, you will be able to redirect your print copies to your home addresses or you can view the digital magazines online.

From the conversations that I’ve had, I think that most are agreed that during this crisis we need to continue to support each other, that we continue as far as humanely possible to push forward with business as normal and we want our audience to understand that we are open to any suggestions our clients and users may have on how EdQuarter can best help them.

Genuinely, we would love to hear from you either via your regular contact at our office  or you can use the contact details on the University Business, Education Technology and Independent Education websites.

As an effort to help pull the education community even closer together, over the next few days and weeks, we will be deploying social hubs on our websites.

This will be a space for you to comment on news articles, share your challenges or good news stories and engage one-to-one with the suppliers, the educators, thought leaders and practitioners within the education sector.

This initiative will be working in tandem with an increased volume of our thought leadership live panel discussions.

We believe that these live broadcasts may become a vital resource in communication and unified understanding.

We will continue to broadcast live, dates and times will be shared across all of our channels and the content will be available on demand through our portfolio of websites.

Look, I wish all of you the best of luck.

Let’s keep communicating, working together and, in partnership, united in our efforts, we can make the best of these challenging times.

Stay safe and very best wishes to you and your colleagues from all of us here at Wildfire. Thank you for your support and good luck.

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