The most obvious change from the 2017 show is the addition of another hall. This will be known as Hall 15. This has been added to help meet the demand from vendors and service suppliers keen to take part in the world’s largest AV and systems integration show. It is located at the front of the venue.
New for 2018, and the pre-show schedule, will be the launch of the TIDE conference taking place at the Okura Hotel, nearby to the RAI. This event is being produced by AVIXA, the trade association formerly known as InfoComm International. TIDE is a thought leadership conference that will explore the intersection of content, space and technology and will show how all three elements can come together to immersive customers in exceptional experiences.
When the show opens its doors the following day an expected 75,000+ attendees will have plenty on offer to occupy their time. Throughout the 15 halls over 1,200 of the world’s leading manufacturers and service suppliers will be broadly grouped across six Technology Zones. The 2018 designated zones are: Education, Smart Building, Digital Signage, Pro Audio/Live Events, Unified Communications and Residential. Hundreds of product introductions are anticipated.
Situated amongst the exhibition stands, three ISE Show Floor Theatres will feature four days of 30-minute presentations covering innovative business and technology case studies from exhibitors, partners and consultants. Theatre sessions are open to all attendees and no pre-booking is necessary. For 2018 the theatre are named the CEDIA Smart Building Solutions Theatre sponsored by KNX, the AVIXA Unified Communications Solutions Theatre sponsored by Crestron and the AVIXA Commercial Solutions Theatre sponsored by Crestron.
Throughout ISE 2018 there will also be the opportunity for people to attend a number conferences and to take advantage of numerous personal development opportunities. These include: Digital Signage Summit ISE, Sports Venue Technology Summit and Sports Venue Technology Summit.
As ever there will also be a full range of training options provide by ISE co-owners CEDIA and AVIXA. These will take place on the pre-show day and throughout the four days of the exhibition. Full details will be available on the associations’ websites.
ISE 2018 will also feature an expanded Immersive Technology Zone. As with the 2017 edition this will be powered by immersive experience practitioner Holovis. It will feature a range of innovative Virtual, Augmented and Mixed reality products and experiences, highlighting their relevance for the AV marketplace.
The ever popular Tech Tours will give attendees the chance to get a ‘behind the scenes’ tour of some of Amsterdam’s most innovative AV installations and buildings. These will demonstrate the state of the art use of technology and installation solutions.
Integrated Systems Events Managing Director Mike Blackman commented: “We are confident that ISE 2018 will be the most exciting exhibition in the show’s history. As ever, we have listened to exhibitors and attendees and spent the last six months crafting a show that will deliver an unforgettable experience. More exciting announcements will be made in the weeks to come.”
For the latest show updates, check the Integrated Systems Europe website: www.iseurope.org
